Training Workshops
We provide single and multi-day training workshops to kickstart an integrated training program for your sales team.
Our workshops are designed to provide a solid foundation for ongoing development, promote methods for continuous improvement in sales effectiveness, and teach your sales team how to build stronger customer connections.
Our comprehensive training approach includes teaching industry fluency, value-based selling, and customer empathy.
Our Curriculum
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Industry Fluency
We teach your sales team to speak the language of your customers. We emphasize deep industry understanding with a focus on challenges and opportunities.
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Value-Based Selling
Our training emphasizes the importance of demonstrating clear value to customers and exploring the four axes of VBS: revenue growth, cost reduction, risk mitigation and market share gain.
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Customer Empathy
We focus on building empathy, which enables your sales team to better connect with customers by understanding their needs, pain points, and motivations.
Let’s work together.